Veterinary

The Rise of Mission Pet Health: What the Southern Vet Merger Means for Independent Practice Owners

The Southern Vet + Mission merger signals major consolidation in the veterinary space. Here’s why independent owners should consider a competitive sale.


The merger of Southern Veterinary Partners (SVP) and Mission Veterinary Partners has created a new powerhouse in animal health: Mission Pet Health. Backed by Shore Capital Partners, this combined force is already one of the largest platforms in the country — and it’s only getting started.

Mission Pet Health is aggressively acquiring top-performing practices right now — and paying premium multiples to do it.

But here’s what many practice owners don’t realize:

When one big buyer is active, it’s not time to sell quietly — it’s time to run a competitive process.

A New Giant with a Big Appetite — and a New Opportunity for Owners

Mission Pet Health is on a mission to grow fast. With private equity backing, a strong leadership team, and a national strategy, they are investing heavily in acquiring great practices.

That alone is big news. But what’s even more important? Other buyers are watching — and stepping up their offers, too.

We’re seeing smaller consolidators, regional groups, and new platforms all increasing their activity to compete. They know if they don’t act quickly (and pay up), Mission will get there first.

This moment gives independent practice owners a rare advantage — if they approach it the right way.

Why Founders Need Representation in Today’s Market

At Evergreen, we advise veterinary founders on how to turn this market dynamic into real value. That means:

  • Running a competitive bidding process — quietly and confidentially putting your practice in front of a curated group of buyers (not just one)
  • Driving multiple offers — which can increase not just valuation, but the quality of the terms
  • Creating leverage — so you don’t accept the first offer or leave value on the table
  • Structuring the right deal — protecting your team, your role, and your future post-close

The truth is, groups like Mission Pet Health are excellent potential partners — but even they will pay more when they know others are at the table.

You don’t need to pit buyers against each other in a hostile way. You just need a thoughtful process that creates choice and clarity — and someone who knows how to lead it.

You Don’t Have to Sell Now — But You Should Know What You’re Worth

The market is changing fast. If you’re thinking about selling in the next 1–3 years, the moves you make now will shape your outcome — and your legacy.

📘 Curious what your practice might be worth in this environment?
Start here:
What Is Your Veterinary Practice Worth in 2025?

Or reach out for a confidential conversation. We’re not here to sell you anything — just to give you clarity, protect your interests, and make sure if you do sell, you sell the right way.

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gary-insideWhy  Evergreen M&A?

Expertise: With a decade of experience in orchestrating successful acquisitions, I understand the nuances of the process, providing unparalleled guidance and support.

Founder-Centric Approach: As a former founder, I empathize with the emotional and strategic intricacies involved in selling a business. Evergreen M&A is committed to minimizing stress and maximizing outcomes for founders.

Comprehensive Solutions: We offer end-to-end solutions, from strategic planning to negotiation and finalization, ensuring a holistic and tailored approach to each unique business.

Results-Driven: Evergreen M&A is dedicated to delivering results that exceed expectations, empowering founders to achieve their goals with confidence. Your goals are our mission, and your success is our success.